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11 June 2012

Lenovo launches ultra responsive & ultra stylish Ultrabooks

Sleek IdeaPad U310 and IdeaPad U410 ultrabooks now available in a riot of colours 
New Delhi, India – Lenovo, India’s No. 1 PC Vendor (according to the latest IDC Q4 FY2011-12 results) has launched the  IdeaPad U310 and IdeaPad U410 ultrabooks across the country. Powered by 3rd generation Intel® Core™ processors, Lenovo’s new U Series Ultrabook™ devices take the era of ultra thin and ultra responsive mobile computing to the next level with equal emphasis on style and performance.

Lenovo ultrabooks combine the best features of traditional laptops—powerful processing performance, large storage capacity and rich audio—with the sleek aesthetics and desirable qualities of tablets, such as fast boot up, instant resume and all day battery life. With a svelte, book-inspired design that consumers will love to show off, the new ultrabooks are available in a variety of electrifying colors. Lenovo is making this progressive technology attainable for consumers with competitive prices starting under INR 50,000/-.

The Lenovo IdeaPad® U310 designer Ultrabook uniquely combines a super-slim design and ultra responsive technologies and features like Lenovo Enhanced Experience 3 with Rapid Boot technology and Lenovo Smart Update that downloads emails even while on sleep mode.

The Lenovo IdeaPad® U410 designer Ultrabook is extremely sleek with a thickness of barely 18 mm and is well protected by a stylish designer metal exterior. It uniquely combines Ultra-responsive and Ultra Smart features like Lenovo Enhanced Experience 3 with RapidBoot technology, BootShield, Lenovo Smart Update and OneKey Rescue system. What’s more- both U310 and U410 have an extended battery life of up to 9hrs, which makes them the perfect option for users on the go.

Key Specifications and Price Details

Lenovo IdeaPad U310 Ultrabook

Lenovo IdeaPad U410 Ultrabook

About Lenovo
Lenovo (HKSE: 992) (ADR: LNVGY) is a $US30 billion personal technology company – and the second largest PC company in the world, serving customers in more than 160 countries. Dedicated to building exceptionally engineered PCs and mobile internet devices, Lenovo’s business is built on product innovation, a highly-efficient global supply chain and strong strategic execution. Formed by Lenovo Group’s acquisition of the former IBM Personal Computing Division, the company develops, manufactures and markets reliable, high-quality, secure and easy-to-use technology products and services. Its product lines include legendary Think-branded commercial PCs and Idea-branded consumer PCs, as well as servers, workstations, and a family of mobile internet devices, including tablets and smart phones. Lenovo has major research centers in Yamato, Japan; Beijing, China; and Raleigh, North Carolina. For more information, see

Press Contacts:
Poornima Matthan
Communications, Lenovo India
T: +91.80.30533192
Nedah Shah Savio / Surabhi Patodia
Text 100 Public Relations
M: +91-9980139070 /+ 91-9739631887

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