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26 April 2012

SAP Asia Pacific Japan Runs Like Never Before With Double-digit Software Revenue Growth

SAP APJ continues to deliver best-ever quarterly results
Singapore – SAP Asia Pacific Japan (APJ) today announced another record quarterly performance.  The territory’s Q1 2012 results showed a 19% growth year-on-year in Non-IFRS Software Revenue to €123 million (16% at Constant Currencies).  This follows 2011’s full year results which delivered the best ever performance in the company’s 40-year history.
Steve Watts, President, SAP Asia Pacific Japan, said: “Q1 2012 has been the best first quarter we have ever achieved in APJ – and is our ninth consecutive quarter of double-digit growth for SAP. APJ region stands out as a consistent growth engine in SAP’s global performance. Our key regional markets led the way once more with solid double-digit growth and particularly strong growth in key developing markets.
“Our customers continue to respond positively to our breakthrough innovations in in-memory (HANA), database and mobility.  In Q1 2012, we achieved €28 million in HANA revenue and €21 million in mobile revenue globally – a growth of more than 30% in the first quarter. SAP’s growth strategy is based on customer-centric innovation and our positive results clearly show that our approach is meeting the market’s demands. Our pipelines are strong and we continue to see strong demand for SAP’s innovations for the rest of 2012.”
In Q1 2012, SAP APJ’s Non-IFRS Software Revenue grew 19%, to €123 million (16% at Constant Currencies). Non-IFRS Software and Software Related Services Revenue grew 22% to €440 million (16% at Constant Currencies), while Non-IFRS Total Revenue saw a corresponding 22% growth to €529 million (16% at Constant Currencies).
“This year, SAP’s 40th year, SAP APJ has again delivered its best ever Q1 results.  Developing markets continue to grow faster than the overall APJ market, with very balanced performance across the region.” said Watts. 
“We are pleased to see the continued and accelerating acceptance by customers of our innovations.  For example, Australia & New Zealand Banking (ANZ Bank) has signed a A$4.5 million software licence deal for a multi-channel banking solution in Asia. Built on the Sybase 365 platform with SAP Marketing Sales and Service for Banking, this multi-channel solution will be deployed in Hong Kong, Singapore and China,” he added.
About SAP
As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device – SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 190,000 customers (includes customers from the acquisition of SuccessFactors) to operate profitably, adapt continuously, and grow sustainably. For more information, visit 
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Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP's future financial results are discussed more fully in SAP's filings with the U.S. Securities and Exchange Commission ("SEC"), including SAP's most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.
© 2012 SAP AG. All rights reserved.
SAP, R/3, SAP NetWeaver, Duet, PartnerEdge, ByDesign, SAP BusinessObjects Explorer, StreamWork, SAP HANA and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and other countries.
Business Objects and the Business Objects logo, BusinessObjects, Crystal Reports, Crystal Decisions, Web Intelligence, Xcelsius, and other Business Objects products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of Business Objects Software Ltd. Business Objects is an SAP company. Sybase and Adaptive Server, iAnywhere, Sybase 365, SQL Anywhere, and other Sybase products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of Sybase, Inc. Sybase is an SAP company.
Crossgate, m@gic EDDY, B2B 360?, and B2B 360? Services are registered trademarks of Crossgate AG in Germany and other countries. Crossgate is an SAP company.
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Lynn Ong                   +65 6664 6439            , SGT (GMT+8)
Jennifer Alejandro      +65 6664 4555            , SGT (GMT+8)
Key Customer Wins for SAP APJ in Q1 2012
* Australia & New Zealand Banking (Banking)
China Shenhua Energy Co., Ltd. (Mining)
Joeone Company Limited (Consumer Products)
United Breweries Ltd (Consumer Products)
Syarikat Prasarana Negara Berhad (Public Sector)
South Korea
Hyosung Corporation (Forest Products, Furniture & Textiles)
* Mobile (mBanking); Applications (Customer)
Australia & New Zealand Banking (ANZ Bank)
ANZ Bank provides full banking services to more than eight million customers. ANZ Bank is the fourth largest bank in Australia by asset size and revenue, and the bank operates in more than 32 other countries throughout Asia Pacific, Europe and the Americas.
·         Industry: Banking
·         SAP Software and Services: SAP Marketing, Sales, and Service for Banking; SAP Real-Time Offer Management; SAP NetWeaver technology platform; Sybase mBanking 365

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