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17 April 2012

Samsung Strengthens its Smartphone Portfolio Launches GALAXY S Advance and GALAXY Pocket

Announces exciting consumer offers on Galaxy Note
Bangalore – India’s No.1 smartphone device provider, Samsung Electronics Co. Ltd, today announced the expansion of its GALAXY smartphone range with the launch of the GALAXY S Advance (GT-I9070) and GALAXY Pocket (GT-S5300). These stylish devices are designed to deliver a powerful performance and offer an immersive user experience.
 
“Samsung’s Galaxy range of smartphones continue to delight consumers with their stylish designs, powerful performances and innovative features. GALAXY S Advance and GALAXY Pocket being launched today serve to strengthen our premium as well as the entry level offering in the Smartphone market. Our rich product portfolio coupled with a strong focus on India relevant applications and premium messenger services like ChatOn truly help our consumers personalize their Smartphones” states Mr. Ranjit Yadav, Country Head, Mobile and IT, Samsung India.
 
For its Indian Smartphone users, Samsung has made available several interesting applications on its Mobile application store. Through the My Reader apps, Indian consumers can access over 300,000 books from Landmark, get 26 Newspapers and 28 Magazines, and access popular comic titles such as Amar Chitra Katha etc. My Music app allows Samsung Smartphone users to download and listen to more than 100,000 songs from Hollywood/Bollywood and popular regional titles. Handy is a single point application where users can search, book and pay for flights, trains, buses, movie tickets, create  their own stock portfolio /get real time stock price and stay updated on latest in business news, search a restaurant by cuisine and even reserve a table for themselves. Mobile TV app allows users to watch their favourite TV shows while being on the move while My Movies app gives users access to Movies and Videos trailers of their choice. These and several thousand other applications available on the Samsung Application store allow Indian consumers to experience and interact with their Samsung Smartphones in newer ways. 
 
The Samsung Smartphone range enables users to stay connected through Samsung’s Social Hub and ChatON services. ChatON connects phone users—across all mobile platforms—into a single community using phone numbers instead of usernames and passwords. The ChatON feature provides instant messaging, group chatting and sharing of content in multiple formats including images, video, voice, contacts, calendar, etc.—to make messaging simpler and more intuitive than ever.
 
Samsung GALAXY S Advance delivers outstanding performance with premium visual experience
With a WVGA Super AMOLED display and a large 4” curved glass screen, the Samsung GALAXY S Advance offers its users a premium, bright and clear visual display. Powered with a 1GHz dual core processor, the device offers fast booting speed, seamless internet browsing and smooth image processing. It is based on the Android 2.3 Gingerbread OS and users can access Google Mobile Services and download free apps from the Samsung Apps store.
 
The device comes loaded with three content rich hubs - Readers’ Hub, Social Hub and Game Hub that redefine the mobile entertainment experience. Users can capture special moments through videos and photos using the device’s 5MP camera and can also tune in to their favorite MP3 songs or listen to their favorite programs on FM radio. Samsung GALAXY S Advance also features Find My Mobile, a unique lost-phone management system that enables users to trace their lost phone via a web browser (samsungdive.com) and allows remote deletion of data.
 
With HSPA 14.4mbps connection speed and BT3.0, the GALAXY S Advance offers great connectivity options enabling users to make optimum utilization of the device’s capabilities. The Wi-Fi Direct feature connects users to other devices through Wi-Fi access points for easy content sharing.
 
The Samsung GALAXY S Advance is priced at Rs. 26,900/-
 
Samsung GALAXY Pocket is easy to carry and fun to use
The Samsung GALAXY Pocket is just 11.9mm slim and 97.0gms light that makes it easy to carry. However, despite its compact size, the GALAXY Pocket packs in quite a punch with a powerful 832MHz processor and HSDPA 3.6Mbps with advance Wi-Fi connectivity, that enables fast data processing, advance multi-tasking and fast downloading of multimedia files. It is based on the Android 2.3 Gingerbread OS and users can access Google Mobile Services and download free apps from the Samsung Apps store. The 3GB internal memory (expandable up to 32GB) provides ample space to store music, movies, photos and apps. The TouchWiz interface of the device provides a smart and intuitive touch screen that provides smooth menu navigation through easy-to-access widgets.
 
The Samsung GALAXY Pocket comes pre-loaded with rich features including Social Hub, ChatON messenger, Facebook and an event scheduler making this device the hub of the user’s social life. The Samsung GALAXY Pocket is priced at Rs. 8150/-.
 
With the launch of these two new Smartphones, Samsung has a range of 19 Smartphone models priced in the range between Rs.7350/- to Rs 38,250/- 
 
Samsung today also announced an exciting consumer promotion on its premium Galaxy Note. Any consumer buying a Galaxy Note between today and May 31, 2012 can avail free Sennheiser headphones, download free music and games, download full version of Angry Birds Space free and get a free flip cover. Samsung has sold more than 5 million units of GALAXY Note since its launch in November last year.
 
About Samsung Electronics Co. Ltd.
 
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2011 consolidated sales of US$143.1 billion. Employing approximately 222,000 people in 205 offices across 71 countries, the company operates two separate organizations to coordinate its nine independent business units: Digital Media & Communications, comprising Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, and Digital Imaging; and Device Solutions, consisting of Memory, System LSI and LCD. Recognized for its industry-leading performance across a range of economic, environmental and social criteria, Samsung Electronics was named the world’s most sustainable technology company in the 2011 Dow Jones Sustainability Index. For more information, please visit www.samsung.com.
 
For more information, please contact:
 
Samsung
Ruchika Batra
 
Pramuch Goel
 
Text 100 – Samsung Press Office
Geetaj Channana / Nandita Kanwar
Ishita Grover/ Sidra Abbas
Garima Rajpal/ Manpreet Pasricha

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