Indian Smart Phone Users are Smart Shoppers too according to the eBay India Mobile Commerce Survey

• Over 94% of Indian smart phone users access the internet on their mobile: The eBay India Mobile Commerce Survey results indicated that a large majority of Indian smart phone users are accessing the mobile internet and as many as 64% of them have upgraded to 3G services. As many as 80% of the respondents claimed to be always on the internet.  
• The Home is the favourite access point for the mobile internet: Over 84% of the survey respondents expressed that they accessed the mobile internet at home followed by 66% who accessed it at work & 55% who accessed it while waiting for their friends. The malls, restaurants, theatres, airports & the commute were the other times of access.
• Shopping is the third most popular category of search after emails & social networking: 70% of smart phone users access online shopping websites
• Over 87% of Indian smart phone users compare Product Prices online: This is more popular than travel tickets, movie timings or contact details.
• Check your phone before you reach for your wallet: 57% of smart shoppers check prices online before they shop in a mall or a store. Over 30% of users have stated that they always find better deals online & 49% have stated that they ‘Mostly’ find better deals online.
• 68% of users have made an online purchase using their smart phone: Digital Commerce is gaining traction with Indian smart phone users.
• Gadgets are the most popular online purchases:  68% of mobile internet users have bought gadgets on their smart phone followed by 40% who have bought clothes & footwear & 34% who have bought books.
• Mobile Commerce Users are savvy shoppers & use their smart phones to check product prices (84%). Other popular activities are to locate a store (65%), research product features (57%), find deals (55%), check product availability (48%).
• Samsung & Nokia (40% each) are the smart phone of choice for the Mobile Indian . The iPhone (17%) is the third most popular smart phone brand.